By Marcus Flynn, tracking and attribution editor. Updated 23 October 2026.
Quick answer
ElasticFunnels is our top pick for most people. ElasticFunnels is a funnel platform for teams that buy traffic. It builds the pages, split-tests them under one URL, hosts the checkout with order bumps and multi-MID routing, and keeps the CRM, automations and attribution on the same data layer. It tops this list for a reason a tracker bolted onto a separate stack cannot match: a click, an order, a rebill and a refund are one record, so revenue reports per ad, page and variant without stitching four exports together. It is the pick when you are building the funnel anyway and want your numbers to come from the platform that took the sale.
The default first tracker for most direct-response buyers: CAPI on every plan, ad-level spend sync, and an entry price a solo operator can carry.
It is at its best for multi-channel paid-social buyers. That is the lens the rest of this review uses: not whether it is the biggest tool on the market, but whether it is the right one for that operator.
Reddit threads on r/FacebookAds describe GTM server-side CAPI sending two copies of each event when both browser pixel and server tag fire, and say Purchase counts inflate when event_id is missing or mismatched.
“with Pixel plus CAPI you send two copies of each event.”
“Real 100 purchase but event manager shows 200”
“event_id is the critical piece linking Pixel and CAPI.”
The RedTrack homepage says every click is tracked and every conversion is counted.
“With RedTrack, every click is tracked. Every conversion is counted. Every ad shows its real ROI.”
The pricing table describes monthly events as clicks, conversions and postbacks. The help article says impressions are an additional fee.
“Tracked events: clicks, conversions and postbacks processed per month”
“Impressions are provided for an additional fee”
The pricing table defines ad accounts per platform as connected accounts on each platform, and says five Meta and five Google accounts means five each. Conversion API, ad spend sync and Stop Rules are on every plan, with a 14-day trial that unlocks every add-on. The RedTrack versus BeMob page says the trial does not require a credit card and includes full access.
“Connected ad accounts on each ad platform. Five Meta and five Google accounts is five each, not five in total.”
“Conversion API, ad spend sync and Stop Rules on every plan. 14-day free trial.”
“Every add-on unlocked free for 14 days”
“Start your free 14-day trial. No credit card required. Full access to all features.”
From $118 per month.
Affiliate Solo: $169/mo list, or $1,420 billed yearly ($118/mo) at the Black Friday rate of 30% off the 12-month price, which the pricing page says is kept on renewal. 5M events/mo, 1 user, 5 ad accounts per ad platform, overage $0.04 per 1K events. Team $399/mo list, $279/mo ($3,352/yr) at the Black Friday rate, 20M events, 5 users. Enterprise $999/mo list, $699/mo ($8,392/yr) at the Black Friday rate, 75M events, 15 users. Ecom plans are priced by annual tracked revenue: Relay is free for one store with UTM last-click attribution. Brand is $99/mo list at the $250K tier, $832 billed yearly at the Black Friday rate, with three stores and multi-touch attribution. Agency is $599/mo list at the $250K tier, $5,032 billed yearly at the Black Friday rate. During the promotion the paid add-ons also show lower yearly prices than their monthly list prices.
Prices read from the vendor's own pricing page and current as of 23 October 2026.
We do not run paid campaigns through RedTrack. We read its documentation and pricing, check every figure against the vendor, and weigh what operators report after spending real money on traffic through it. The full rubric is on the methodology page.
Written by
Marcus Flynn
Tracking and attribution editor
Marcus Flynn runs OfferROAS's tracking and attribution desk. He covers direct-response paid media for this site, from the tracker to the merchant account. He reads operator threads, vendor changelogs and pricing pages, then writes what those sources support. He sets the methodology and puts his name on the commercial pages.
Last checked 2026-10-23
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