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Pricing

Fospha pricing

By Marcus Flynn, tracking and attribution editor. Updated 14 September 2026.

What it costs

The pricing page no longer lists dollar amounts. Fospha sells four suites (Media Mix Attribution, Marketing Mix Modeling, Incrementality Testing, and AI and Automation), each with Lite, Pro and Enterprise tiers. Every customer starts with Media Mix Attribution. The page says the platform is built for brands spending over $150,000 a month on advertising, and the plan is chosen on a demo. There is no free tier on the page. The FAQ still says most clients are live in under 28 days, with 24 months of history, and that the model does not use third-party cookies or user-level tracking. The earlier published figures of Lite at $1,500 a month and Pro at $2,000 a month plus a share of media spend are not on this page.

The pricing page no longer lists dollar amounts. Fospha sells four suites (Media Mix Attribution, Marketing Mix Modeling, Incrementality Testing, and AI and Automation), each with Lite, Pro and Enterprise tiers. Every customer starts with Media Mix Attribution. The page says the platform is built for brands spending over $150,000 a month on advertising, and the plan is chosen on a demo. There is no free tier on the page. The FAQ still says most clients are live in under 28 days, with 24 months of history, and that the model does not use third-party cookies or user-level tracking. The earlier published figures of Lite at $1,500 a month and Pro at $2,000 a month plus a share of media spend are not on this page.

Taken from the vendor's own pricing page on 23 October 2026. The headline tier is rarely the real bill, so add the automation, faster data and extra seats you would actually run.

Is it worth it?

What works

  • Non-pixel measurement that credits the upper-funnel channels last-click misses. Because it models from 100% of your real store revenue rather than platform-reported conversions, it surfaces contribution from prospecting social, YouTube, TikTok and display that GA4 and in-platform ROAS tend to undercount.
  • Well reviewed by the brands that use it: 4.5 out of 5 from 51 G2 reviews, with recurring praise for ease of use, support and finally seeing channel value that click tracking hid.
  • Measures marketplaces, not just your own site. On Pro and up it models the halo from paid media into Amazon and TikTok Shop sales, which pixel-based DTC dashboards structurally cannot see.
  • Daily outputs with forecasting, not a quarterly report. The model retrains daily and Beam projects returns at different spend levels, so it works as a budget-allocation tool and not just a scorecard.
  • Fast, transparent onboarding: most clients are live in under 28 days with 24 months of historical data, and Fospha runs a glass-box model you can interrogate layer by layer rather than a black box.

What to watch

  • No free trial and no self-serve sign-up. You book a demo and commit to paid onboarding before you see it work on your own data, so the only way to validate it is to buy it. Ask for two or three references from brands like yours before you do.
  • The floor is high: Lite is $1,500 a month and is built for brands already spending $100k to $500k a month on media. Below roughly $100k a month of spend it is overkill, and its own pricing tiers say so.
  • Pro adds a percentage of your media spend on top of a $2,000 base, and Fospha does not publish that percentage, so the true all-in cost is opaque until you talk to sales.
  • It reports modeled estimates, not deterministic user-level tracking, so its numbers will not match Meta, GA4 or Shopify. That is the point of a mix model, but it means your team needs a governance rule for which source to trust, and Fospha itself says the ad-level view is directional, not creative-level truth.
  • Reporting flexibility is a common gripe: G2 reviewers mention limited report editing, filtering and segmentation friction, and manual data work to get some cuts of the data. It is a measurement layer, not a build-your-own BI tool.

Frequently asked questions

How much does Fospha cost?
There is no public price list, so you get a quote from the vendor after a call or demo.
Is there a free trial or free tier?
No free trial is advertised.

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