# Bitly pricing for short links (2026) · OfferROAS

> Source: https://offerroas.com/reviews/bitly/pricing

Pricing

## Bitly pricing

By [Marcus Flynn](/authors/marcus-flynn), tracking and attribution editor. Updated 22 October 2026.

**Disclosure:**We may earn a commission when you buy through links on this page. It never affects our rankings. 

At a glance

Starts at

Free plan

Best for

social posts, email, and printable codes when counting clicks is the whole report

Website

[Official site](https://bitly.com/)

### What Bitly charges

Bitly meters the links and QR codes you create. Clicks and scans on those links stay unlimited. Core is billed annually, at the rate in the list.

* **Free.** $0\. Five short links a month and two QR codes a month, with ads.
* **Core.** $10 a month, $120 for the year. 100 links a month, billed annually.
* **Growth.** $29 a month, $348 for the year. 500 links a month, branded links, and a complimentary custom domain.
* **Premium.** $199 a month, $2,388 for the year. 3,000 links a month. Webhooks start on this plan.

Enterprise is a custom quote. If an affiliate campaign needs more than click counts, [compare ClickMagick and Bitly](/compare/clickmagick-vs-bitly).

### Is it worth it?

##### What works

* The free plan covers a small monthly batch of new links and QR codes.
* Growth adds branded links on a domain you own.
* You are billed for the links you create, so a link that gets heavy traffic stays on the same plan.

##### What to watch

* Your Bitly dashboard shows click counts. The commission report stays in the network you joined.
* Webhooks start on the Premium plan. Campaign postbacks and ad-platform conversion APIs belong to a tracker, and they sit outside this product.
* Operators use it for social posts. Once a paid affiliate campaign needs routing or sub-IDs, you need a tracker for that part of the job.

### Frequently asked questions

Is there a free Bitly plan? 

Yes. The free row is $0 and it shows ads. It limits how many new links and codes you can add. Clicks on links already created stay open.

Why is Core a yearly figure? 

Core is sold as a year paid up front. The amount is the Core row in the table above.

Which plan adds a domain of your own? 

Growth. Branded links start on that same row. The creation cap is listed beside the price.

### Related reading

* [Full Bitly review](/reviews/bitly)
* [Best ad tracking and attribution software](/best)
* [Bitly alternatives](/alternatives/bitly)
* [Head-to-head comparisons](/compare)

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